Museum Strategy

Lately, in the World of Museums #2

IN YOUR AGENDA

 Sadly Museum Strategy will not be following from Twitter but MuseumNext is happening the 26th - 27th May in Edinburgh. The conference looks at how museums are being reshaped by new media practices. It will be a two day event and this year the focus will be on community building and audience empowering.

FRENCH MUSEUM HITTING IT OFF

Following the success of The Palace of Versailles, who, as well as digitalising its content is also one of the 17 institutions onboard Google Art Project, the Head of the Centre Pompidou, Alain Seban, has given some new information about their virtual project, to be revealed the 22nd of June. The Pompidou Center is currently digitising their content with the self-confessed goal to become the most important online resource for contemporary art in the world- therefore it includes a fair bit of translating as well! In order to do so, a whole process containing several steps has been developed and will start the 22nd June, with the launch of a multimedia mobile platform in partnership with Wikipedia to create collaborative contents. The public version should be made available to the public early November. This will be the start of the digitising process of all the knowledge and treasures of the museum gathered over time.

A vision of the Centre Pompidou Virtuel Project by a French design agency named Grapheine

Next in line is a partnership with Blinkster, an application that recognises artworks from photos taken with your smartphone and provides more information and context about them.

The Museum, which boasts 122 000 fans on Facebook and 18 000 followers on Twitter, is aiming at much wider audiences, and wants to offer an experience as varied and tailored as possible to users, and utimately, be able to monetise this experience.

Bonjour à tous,

Voici une courte sélection subjective de nouvelles fraîches pour rester connecté au monde muséal.

EVENEMENT

Malheureusement, cette année Museum Strategy se contentera de suivre MuseumNext sur Twitter, les 28 et 29 mai prochains, alors que la conférence se déroulera dans la ville d'Edinbourgh. Cette conférence examine la refonte en profondeur des stratégies muséales à la lumière des dernières avancées numériques, et cette année, les intervenants aborderont plus précisément les problématiques de community-building et du rôle grandissant joué par les publics en ligne.

LES MUSEES FRANCAIS A L'AFFICHE

Après le Château de Versailles, sur tous les fronts cette année (Google Art Project et projet de Wikipedien en résidence), c'est Alain Seban, Directeur du Centre Pompidou qui a apporté récemment de nouvelles informations sur le projet de Centre Pompidou virtuel. Le musée est en ce moment en train de numériser l'entièreté de ses collections et de son patrimoine dans le but avoué de devenir la plus grande ressource en ligne au monde pour l'art contemporain (ce qui nécessitera également pas mal de traduction!!). Pour ce but, dés le 22 juin sera lancée une plateforme multimedia destinée à agréger des contenus collaboratifs et réalisée en partenariat avec Wikipedia.

Se profile également à l'horizon un partenariat avec Blinkster, une application permettant de reconnaître une oeuvre grâce à une photo et proposant un environnement d'information complet sur celle-ci.

Le musée, qui rassemble à l'heure actuelle 122 000 fans sur facebook  et 18 000 followers sur Twitter vise avec ce projet un public bien plus vaste, une expérience virtuelle adaptée au visiteur, et au final souhaite monétiser certains de ses services.

Your Monumenta on Tumblr

We have posted several times on Monumenta, the contemporary art exhibition currently showing Anish Kapoor's widely praised Leviathan. While there is being a lot of national and international coverage on the piece, incidentally dedicated to jailed Chinese artist Ai Weiwei, it was felt that Monumenta's visitors also needed to have a place where they could share their impressions and sensations on a piece which dimensions and gigantism  place it out of the usual spectrum of even massive contemporary art.

For Monumenta, we have created a Tumblr page that acts as a personal album, both visual and based on sensations and emotions of how people felt "their" Monumenta 2011 and "their" Leviathan.

Check it our and if you are a Parisian even by means of travelling there for a few days, visit Monumenta an let us know how it made you feel, smaller or bigger. There is also a little suprise for the best 5 photos posted on Tumblr...

Here is "Kiss on the Belly" by Befriess.

Discover all the other contributions here.

Monumenta is on until 23 June

Set me Free! (Lass Mich Frei! in German)

 

....This will be the rallying cry for art lovers in Düsseldorf, Germany next May and June.
Düsseldorf has been a very prominent art city since the 17th and 18th century under the influence of Elector Palatine Jan Wellem and through its Academy of fine arts has produced figures as important as Paul Klee, Joseph Beuys and Gerhard Richter.

At the center of this mix of extremely diverse cultural legacies is the Museum Kunstpalast Düsseldorf which is reopening its collection after two year's renovation. The "MKP" collections gather works from the Middle-Ages to today an on all media so its main emphasis is on richness and variety!

The MKP has used its most prominent characters from the collections to be the heroes of the reopening.They will be displayed throughout the city until the end of June 2011 and will change places each day to surprise visitors and inhabitants in their most familiar places to shop, work, travel and rest.

The MKP has organised a contest to celebrate the occasion; you can post a picture of you with one of the characters when you have found them, and there will be gifts for the best photo at the end of the campaign.You can also post via Tumblr.

Unfortunately the website is not available in English yet but the campaign is quite visual so you can take a look even so. 

Monumenta 2011 opens next 11 May

Hello everyone,

Here is a blogpost to remind you that Monumenta, a very special artistic Tour de Force will be opening next 11 May in the Nef du Grand Palais in Paris.

The concept is simple, yet it poses an incredible challenge: a gigantic, 13,500 sq meters place, the Nef du Grand Palais, welcomes an exclusive piece made especially for the event by one of the most renowned contemporary artists. This year Indian born, British artist Anish Kapoor known among other works for his iconic Cloud Gate, has worked on producing an object to confront the space of the Grand Palais.

In his most recent interviews, he has evoked how it is not just about being gigantic -and it will, with a piece that will be about 61 088 m3- but also about infusing all this space and volume with meaning.

It will be thrilling to see the process of building the piece, which has already started, as you can see on our Facebook page:

        

 
To follow the whole building/mounting process, we invite you to check regularly our Facebook and Twitter page. Several surprises and bonuses will also be added in the following days so the good thing will be to keep posted to see how you can - if you are in Paris - experience Monumenta and Anish Kapoor in many different ways and forms...shhh!

Keep an eye on the following days and see you at the opening, hopefully!